Branding + UX/UI
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A fresh and playful brand identity design for a local Melbourne brewery. pringo is a new beer that has the taste of an IPA but contains less alcohol—making it more like a light beer. It’s designed to help people cut down on the amount of alcohol they consume.
It’s 100% beer made with hops, and it’s completely vegan, gluten-free and has only 77 calories per can.